100 signups overnight!⚡️ I was invited to speak as part of Maven’s launch of their new Lightning Lessons—powerful mini-sessions taught by some of tech's best operators.
I’ll be teaching a 30-min session about effective brand marketing—if you're a product or marketing leader, or anyone who cares about your company's brand, this session is for you.
You’ll learn:
— How to connect brand, product, and growth marketing
Companies end up showing their org chart 😬 when they silo the brand and the product. I'll share my approach to de-siloing your own company and driving cross-functional alliance.
— How to earn alignment and own change management
Too often, alignment is assumed—but not confirmed, leading to lots of wasted time. 🚮 Earn buy-in on any strategy from key leaders and navigate planning cycles with a clear, proactive plan.
— How to upgrade your ops (planning, playbooks, briefs, etc.)
Lots of hours spent on a beautiful strategy deck, only for it to never be opened again once work kicks off. 🪦 Take briefs from stale docs to visual frameworks and project management databases where ALL the work gets done.
Join LIVE on Monday, May 13! RSVP here (it’s free): https://lnkd.in/g3Gc9tjs
P.S. Enrollment for my 4th cohort (which I've now taught to over 35 senior marketing leaders, with a 4.8/5 ⭐️ rating) is open now and starts June 10. If you've been thinking about joining, come to this lightning lesson for a preview!
There's soo much to cover in this topic—what do you most want to learn about brand marketing or getting brand buy-in? Comment below or DM! ⬇️
#brandmarketing #branding #leadership
